Many businesses don’t switch business energy contracts. Companies move into premises and on many occasions pay the energy bills (possibly on expensive out of contract rates?) and don’t search for better business energy deals and switch business energy. Sometimes companies will switch business energy deals, but have since rolled over and auto renewed onto a not so great business energy deal. Let’s face it, if your business solely relied on saving money on your energy bills (unless you’re in Bitcoin mining!) then you don’t really have a business. That said, all decent business owners and managers will agree that there’s no point throwing money away if there’s a better way with next to zero effort. Energy brokers help companies to switch business energy deals without the need to do much at all, but why aren’t more businesses switching their energy deals?
The question is, have the aggressive tactics of some energy suppliers and energy brokers turned businesses off from looking to switch business energy contracts? How many times have you had a call in the middle of your business day offering to switch business energy deals? Occasionally, these calls come at the perfect time and are actually helpful, but in the main it’s the last thing on your mind and just gets in the way of your important work.
Sometimes when a message is pushed too hard, people go the other way. I think back to when I was a child playing outside the house, it was drilled into me not to go past the lamppost at the end of the road, what do you think happened next? Yep, I was grounded! As business owners, we push boundaries and tend to go the opposite way in which we’re told. It’s in our make up.
For more information on how you can protect against too many cold calls, please visit the ICO website for more information – click here.
With that in mind I feel it’s much more important to be available as and when needed, so that a business who wants to save money on their business energy can chose to do so, whenever it is convenient with little or no interaction from that point forwards.
Our promise to all of our customers and prospective customers is just to be excellent when you need us, but never force the message where it’s not required. We hope that you like the way we do business and tell your friends.